Doritos Ad

For this ad, my product was a bag of Doritos. For the revised image, I laid out some chips first before placing the opened bag. This was to prevent leaving any chip dust or residue in the lightbox. I then took an individual picture of one chip that had the right triangular shape that I needed. Once I got my shots, I took them into Photoshop and edited any specks, dents, and distractive lighting off of the bag and lightened the colors. After everything was edited properly, I took them into my InDesign file and replaced the FPO images, also placing the triangle chip on the A in flavor like how I had it.